For the Washington Secretary of State’s 'Mark the Ballot' campaign, we partnered with HappyLucky to create an engaging and inviting 2D animation series. The ask was to inform and prepare voters in a fun, accessible way. We brought the character 'Mark' to life in four videos, along with GIFs and social-ready formatted content, highlighting the transparent and secure journey of the ballot process.

Join Mark the Ballot in this step-by-step guide to voting in Washington! Our 2D animation brings the process to life with bright colors and a classic style, showing just how simple, clear, and secure it is to cast your vote and ensure it counts.